00:00 Spokesman a
Amazon’s main deals will take up front and central stages for most buyers this week, as for the first time it extends its shopping period to four days. But this year, as in recent years, she is not alone. Yahoo Finance’s Brooke Dipalma is joining us now with more, Brooke.
00:16 Brooke Dipalma
Good day for both of them. Surely what we have seen in recent years is really Amazon to be taken over by their rivals. Think about the goal, think specifically Walmart, but so many others are looking to get involved in this big spill of savings such as Target, Home Depot, Lowe’s, Best Buy, even delivery of tractors and ULTA Beauty. Well, they are looking to enter the action as well. But let’s take a closer look at one of their biggest competitors, Walmart. Well, Walmart, they really raise their ante when it comes to their e -commerce business. In the last quarter, this e -commerce business here in the US has simply become profitable and now they are really doubled from offering them this week. Instead, they just have a four-day event like Amazon Prime, they are looking to make it bigger. And so Walmart has a six -day event from July 8 to 13. This is the trump of the Amazon Prime event on July 11 or July 8, and until July 11. Now some sources tell me that Amazon is obviously the big winner this week. And surely, customers, just to the top, will go to Amazon first, will look at prices. But in the end, what they can do is going elsewhere in this environment where users are so conscientious about how much things cost. They are really conscientious about exactly where they want to spend here. And so they will go elsewhere. They will go to this Walmart, go to these other retailers. But this can be a major opportunity for Walmart. Some analysts tell me. Moreover, what they really want to win here are membership. Walmart is a week old, after all, they lure these Walmart Plus customers, something that started in 2020 to register. They say, hey, by mid -July we will offer a 50% discount and this can be a great opportunity for Walmart. But when you really look at another business that Walmart wins, it’s a Walmart grocery business here. Of course, they concern that with recent revenue calls that they receive more high-income buyers and that Walmart Plus membership is also prone to higher income. But when you look at the numbers, boys, Walmart’s e-commerce business is far, far lower than Amazon’s business here when it comes to how much money they make. If you look last year right here, you can see that Walmart has brought about $ 121 billion when it comes to their e -commerce business. This is, of course, far lower than Amazon’s online e-commerce stores. And also when you think about how many membership contributions they make, Amazon also surpasses with a landslide how much Walmart Plus imports when it comes to membership fees. And also, the top side here is that the Walmart Plus subscription is far more than Amazon Prime. Also, they offer this half right now. And so you can lure customers. In the end, Walmart wants this here. They want to take eyes from the Amazon.
05:20 Spokesman a
Will there be certain categories, Brooke, where Walmart BBC thought, well, here I have some kind of competitive advantage? Will it be, you know, for example, will it be food sales?
05:32 Brooke Dipalma
Yes, for sure. Thus, 60% of US American sales are groceries. And for that, in the end, the Amazon has to worry here. An analyst tells me that one of the biggest things that the Amazon or more Walmart should be careful about is if Amazon competes in its grocery business. And what we have seen in recent months is really Amazon Invest, look around, see exactly how they could integrate and grow the acquisition of Whole Foods, which happened in 2017, just a few years ago, it seems that with the pandemic. But indeed, they are trying to lure users here with this.